In a jar or cocktail shaker, combine the cranberry juice, orange juice, apple cider and ginger ale. Mix well. Strain over ice then top with vodka (if using). Alternatively, pour each ingredient over ice to create a layered effect.
2 ounces cranberry juice, 2 ounces fresh orange juice, 2 ounces cold sparkling apple cider, 2 to 4 ounces ginger ale, 1 ounce vodka, Ice